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Hosted by Dr. Scott Sigman – “Judy and Sheldon”

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This is a perfect Mother’s Day episode!

Meet Judy and Sheldon! If you are a frequent listener of The Ortho Show you’ll know Judy is Dr. Sigman’s mother and Sheldon is her boyfriend. They’re our #1 and #2 listeners and do our best to make each episode a learning experience for all listeners from novices to orthopedic surgery experts. It’s a fun, light episode to get a glimpse into Dr. Sigman’s family life.

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Hosted by Dr. Scott Sigman – “Dr. Daniel Paull”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

Dr. Daniel Paull is an orthopedic surgeon in solo private practice in Colorado Springs, CO. He is the Founder and CEO of Easy Orthopedics, which is disrupting the healthcare status quo by cutting out all the middlemen and delivering relationship-based care that values time. He was frustrated with the way medical care was being delivered and didn’t want an insurance company or hospital administrator telling him what to do, and getting in the middle of the relationships that he builds with patients. It’s a unique story about grit and sweat equity to start something new to help patients.

Topics include:

-We hear his story of becoming an orthopedic surgeon. Dr. Paull has degrees from NYU and University of Miami and completed residency from University of Toledo in Ohio.

-Dr. Paull is off the beaten path in a solo private practice. Dr. Paull travels to the patient’s house, hotel or office in the Colorado Springs area. He will also take office appointments, sees patient’s at other practitioner’s offices, and also has telehealth visits available. Dr. Paull is a believer in relationship-based medicine and is able to spend more time with his patients.

Find out more about Dr. Daniel Paull here

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Eric Smith”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

Eric L. Smith, M.D., FAOA is an Orthopedic Surgeon specializing in joint replacement, reconstructive surgery and revision surgery of the hip and knee at New England Baptist Hospital (NEBH). Dr. Smith is Chief of Arthroplasty at NEBH where he is involved in the clinical care of patients, research and teaching. Dr. Smith plays an active role in the Otto E. Aufranc Fellowship Program, where he provides advanced training to physicians in adult reconstructive surgery. 

Topics include:

-He’s a remarkable guest and hear about his time growing up in California, including his love for hunting. He spent 10 years of active duty in the Army and was deployed to Afghanistan during Operation Enduring Freedom. We hear about how he received the Meritorious Service Medal and hear about his amazing history in his time of service.

-He’s part of an Orthopedic Surgeon duo and married to Dr. Elizabeth Matzkin. She is the Surgical Director, Women’s Musculoskeletal Health and Chief of Women’s Sports Medicine at Brigham and Women’s Hospital.

-Dr. Smith tells us what’s new in the world of total knee replacement for patients.

Find out more about Dr. Eric Smith here.

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Oke Anakwenze”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

Oke Anakwenze, MD, MBA is an orthopedic surgeon and Chief of shoulder surgery at Duke. He is one of the hardest working surgeons and on top of it all, also recently completed his MBA. We hear about his passion for education and being a mentor, which he learned from his own mentor, Dr. Bill Levine.

Topics include:

-He grew up in Nigeria until 13 years old. He was told his career options included doctor, lawyer or engineer and is what helped drive him to become an orthopedic surgeon.

-We hear all about how he got to where he is today at Duke. He attended University of California, Davis for undergraduate and went on to complete his medical education at the Mayo Clinic College of Medicine. He completed his orthopedic surgery residency at the University of Pennsylvania. Dr. Anakwenze then spent a year at Columbia University completing a shoulder and elbow fellowship. He then worked within the Kaiser system before venturing out to build his own surgical practice and outpatient joint replacement center. He also obtained a Masters in Business Administration (MBA) from UCLA.

-“The Oke Way”: Believe in yourself and go after it. We hear all about his drive, passion for continuous learning and importance of mentorship. He’s already thinking about what he wants his legacy to be in the under 40 club.

Find out more about Dr. Oke Anakwenze here

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Veronica Diaz”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

Dr. Veronica Diaz is a solo private practice orthopedic surgeon at Palm Beach Hand to Shoulder in Jupiter, FL. She has performed thousands of upper extremity procedures and has extensive training and experience in managing degenerative, traumatic, and sports-related conditions of the Shoulder and Upper Extremity.

Topics include:

-A native of Miami, Florida, we discuss her Cuban fire with family history in the medical field.

-Dr. Diaz graduated from Princeton University with a degree in Molecular Biology. At Princeton, she was a member of The Tiger Inn, as well as the Women’s Varsity Swimming and Water Polo Teams. Dr. Diaz earned her medical doctorate from the University of Florida and completed her Orthopedic Surgery residency at the University of Miami – Jackson Memorial Hospital. She completed a fellowship in Hand & Upper Extremity Surgery in Pittsburgh. Dr. Diaz is a member of the prestigious American Shoulder and Elbow Surgeons and American Society for Surgery of the Hand, and an Active Fellow of the American Academy of Orthopaedic Surgeons.

-Dr. Diaz is embracing technology as the Medical Director of Orthopedics at Modernizing Medicine where she helps with the development of the orthopedic platform and works with clients to help improve the software solution. She discusses how the EMR software intuitively adapts to your unique style of practice, remembers your preferences and aids clinical collaboration to streamline your entire process.

Find out more about Dr. Veronica Diaz here.

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Jim Williams”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

We’re continuing to share amazing stories of orthopedic surgeons who are passionate about advancing patient care. Dr. Jim Williams joins us for this episode to discuss his recent retirement as Chief of Orthopedic Surgery at Cleveland Clinic (Euclid). During his career he served as assistant team physician for the Cleveland Indians and the Cleveland Cavaliers, and as Head Team Physician at John Carroll University and many Cleveland area high schools. He is now the Chief Medical Advisor for Lazurite, who has developed a proprietary light and camera technology to create the modular ArthroFree™ wireless camera system for minimally invasive surgery.

Topics include:

-Amazing fact that Dr. Williams is our first guest who has 5 generations of physicians in his family.

-We hear about the talk of the conference hall at AOSSM/AANA with ArthroFree. It also won The Ortho Show’s New Innovation award during the conference. The ArthroFree wireless system—surgical camera + receiver—is equipped with the Meridiem™ Light Engine (MLE™), and requires a fraction of the energy of comparable wired camera systems. The system is designed to simplify sterilization, decrease setup and breakdown times, and eliminate the need for the light source and the power source on the surgical tower. The ArthroFree wireless system will eliminate the hazards of fiber-optic cables, along with the need for camera cable management by surgical assistants. It’s close to hitting commercialization and have no doubt it will hit the stratosphere as soon as it’s available.

Find out more information about Dr. Jim Williams here.

This content in the Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Lew Schon”

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

Lew C. Schon, M.D., FAAOS, is Director of Orthopedic Innovation at The Institute for Foot and Ankle Reconstruction at Mercy Medical Center in Baltimore, Maryland. An internationally recognized foot and ankle surgeon, Dr. Schon has more than 35 years’ experience in medicine and patient care. He has been recognized as a “Top Doctor” by Baltimore magazine as well as Castle Connolly Medical, Ltd.

Topics include:

-He’s our first guest who has blown a shofar on the show! We hear about his love for music with his group, The Stimulators, and how he found himself onstage with the Foo Fighters. It’s an incredible story how Dr. Schon was taking care of Foo Fighter frontman, David Grohl, after a nasty leg break and asked him to come onstage with him at Fenway Park. Watch Dr. Schon’s video singing The White Stripes’ “Seven Nation Army,” with the Foo Fighters here.

Find out more about Dr. Lew Schon here.

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – Gary Herschman-EBG Law

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This episode is brought to you by ModMed. To learn more and see a demo of the #1 EHR system, EMA®, as well as Practice Management, Revenue Cycle Management, Analytics, Patient Engagement tools and more, visit modmed.com/orthopod. ModMed — it’s about time.

We’re doing a pivot away from orthopedics, but addressing one of the most important topics in orthopedics, which is private equity. It’s one of the hottest areas right now for orthopedic practices to join together to scale, create a bond and take back the mission of how healthcare is delivered. It’s an incredibly complex topic to give our listeners baseline information in under 30 minutes. Gary Herschman breaks it down for us and is a M&A regulatory attorney at EBG Law. When health care companies undergo a major strategic transaction through mergers, acquisitions, consolidations, joint ventures, partnerships, buyouts, or new affiliations, Gary Herschman drives these important transactions to a successful closing. 

Topics include:

-Why is private equity interested in orthopedics?

-The benefits and fallacies of private equity

-Interested in finding out more about private equity and transaction options? Check out the 4th Annual Physician Transactions Conference on March 24th in Chicago, IL.

Find out more about Gary Herschman here.

This content in this Podcast is not approved for credit by CMEfy, however, you may reflect on how this Podcast applies to your day-to-day and engage to earn AMA PRA Category 1 Credit(s)™ via point-of-care learning activities by clicking below.

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Hosted by Dr. Scott Sigman – “Dr. Joseph Abboud”

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Dr. Joseph Abboud is a board certified orthopaedic surgeon who specializes in the treatment of patients with shoulder and elbow disorders at Rothman Orthopaedics Institute.  He is an internationally recognized authority on the treatment of shoulder and elbow disorders.  He is a Professor of Orthopaedic Surgery at the Sidney Kimmel Medical College of Thomas Jefferson University and has recently completed his four year term as the Senior Vice President of Clinical Affairs at Rothman.  During this time he worked with the executive leadership team to oversee a time of tremendous organizational growth of Rothman Orthopaedic Institute.

Topics include:

-His path to becoming an orthopedic surgeon, including being born in Beirut, Lebanon and immigrating to the U.S. at 5 years old. He’s been in Philadelphia since 10 years old and is most proud of the fact that he has been caring for patients in the Delaware Valley, Philadelphia, and South Jersey since the late 90’s. 

-He discusses kicking off the inaugural meeting of Shoulder360™ as a course chair. The concept of the meeting is to provide a comprehensive shoulder course focusing on shoulder repair and reconstructive surgery. The course chair’s are keeping the education engaging with tapping into the culture of South Beach and adding judges with commentary and scoring to panel discussions.

-We hear about how he recently completed the General Manager program at Harvard Business School to help further his business acumen and his recent course completion on the MIT Sloan Blockchain Program.

-We discuss the future technology of shoulder surgery to include balloon spacer for patients with difficult rotator cuff repairs.

Find out more about Dr. Joseph Abboud here.

For MD’s, click on the EARN CME link below to capture quick reflections on each learning & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Dr. Morteza Meftah”

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Dr. Morteza Meftah is a Hip and Knee Joint Reconstruction Specialist, Co-director of Robotic and Computer-assisted Joint Replacement Surgery Chair, Center for Orthopedic Innovation, Department of Orthopedic Surgery at NYU Langone’s Preston Robert Tisch Center for Men’s Health and NYU Langone Madison Avenue Orthopedics.

His clinical practice and research focus on complex primary and revision total hip and knee replacements, including rapid post-surgical recovery, outpatient joint replacement surgery, opioid-sparing surgical pathways, peri-prosthetic fractures and infections, and robotic-assisted total joint replacement.

Topics include:

-His role as Chair of the Orthopedic Innovation Center. He helps us understand the differences between invention and innovation.

-We discuss the use of robotics and navigation with aiding precision during surgeries.

-We hear about the grit and challenges to get his start-up, Caira Surgical, launched.

Find out more about Dr. Morteza Meftah here.

For MD’s, click on the EARN CME link below to capture quick reflections on each learning & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Dr. Hiro Sugaya

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Continuing to bring you the best of the best orthopedics with one of the most influential shoulder specialists in the world.

Hiroyuki Sugaya, President of the Tokyo Sports Orthopedic Clinic, joins us for this episode. He is an orthopedic surgeon specializing in shoulder and elbow. Dr. Sugaya has been dedicated to the treatment and research of shoulder & elbow injuries for over 20 years. He worked at the Funabashi Orthopaedic Hospital in 2002, where he led the shoulder & elbow team for 18 years. During this time, he and his team published numerous clinical research articles based on vast clinical experiences regarding treatment for shoulder & elbow injuries.

Topics include:

-Discussing his research and expanding his network globally.

-Dr. Sugaya’s experience with Annecy Live Surgery: International Shoulder Advanced Course with Dr. Lafosse.

-Fitting in his hobbies of working out and golf when he can.

Find out more about Dr. Hiro Sugaya here.

For MD’s, click on the EARN CME link below to capture quick reflections on each learning & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Dr. Kevin Plancher”

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Kevin Plancher, MD, MPH is the Founder of Plancher Orthopaedics & Sports Medicine. Dr. Plancher is a Clinical Professor, Department of Orthopaedic Surgery, at Montefiore Medical Center/Albert Einstein College of Medicine and an Adjunct Clinical Assistant Professor of Orthopaedic Surgery, at Cornell University in New York. In addition, Dr. Plancher is the Fellowship Director of an ACGME accredited sports medicine program in NYC and CT.

Dr. Plancher is a leading orthopaedic surgeon and sports medicine expert with extensive knowledge in knee, shoulder, elbow, and hand injuries. He specializes in treating anterior cruciate ligament tears and shoulder injuries, which he sees frequently as a physician for the U.S. Ski Team and as a League Physician for Major League Lacrosse. He specializes in minimally invasive procedures including: partial knee replacements, arthroscopic rotator cuff repairs, arthroscopic Bankart repairs, and endoscopic elbow release for severe tennis elbow. He is also an expert in total and reverse shoulder, and knee replacements procedures. Dr. Plancher developed the arthroscopic technique for releasing a nerve for posterior shoulder pain. He has a paticular interest in adolescent sports injuries and injury prevention for young female athletes.

Topics include:

-Dr. Plancher’s story of becoming an orthopedic surgeon, along with shared experiences and overlap with Dr. Sigman.

-We hear about his sports medicine fellowship, including stories with previous fellow, Dr. Shariff Bishai.

-We discuss Dr. Plancher’s responsibilities being named chair of the American Academy of Orthopaedic Surgeons’ (AAOS) Board of Specialty Societies (BOS). The BOS brings together the leaders of the 23 musculoskeletal societies to address advocacy, continuing medical education, research, and membership, residency, and fellowship issues. It also serves as an advisory body to the AAOS Board of Directors and promotes unity and collaboration between specialty societies and the Academy.

-Dr. Plancher lectures globally on issues related to orthopaedic procedures and sports injury management. He is the founder of the “Orthopaedic Summit: Evolving Techniques”, (OSET) a national conference. Tune in to hear about the intriguing “Journal of Retraction” session held at OSET. Find out more about OSET here.

Find out more about Dr. Kevin Plancher here.

For MD’s, click on the EARN CME link below to capture quick reflections on each learning & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Dr. Brett Sanders”

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Dr. Brett Sanders is an orthopedic surgeon with subspecialty training in shoulder, sports medicine, and upper extremity with a special interest in complex arthroscopic and open shoulder surgery at the Center for Sports Medicine and Orthopaedics in Chattanooga, TN.

We hear about Dr. Sanders path to becoming an orthopedic surgeon. A native of Nashville, Dr. Sanders attended college at the University of Virginia and subsequently attended the University of Tennessee College of Medicine and performed an Internship in general surgery and a Residency in orthopaedic surgery, both at Emory University. While at Emory, he was elected to the AOA Leadership Conference and provided sports medicine care for Georgia Tech and professional athletes.

Dr. Sanders completed fellowship training in shoulder and sports medicine at Harvard University with complementary training at the ALPS Institute in Annecy, France. He then performed a second fellowship in hand and upper extremity surgery at the Royal Infirmary of Edinburgh.

Topics include:

-Dr. Sanders is the Founder and Chief Medical Officer of Tensor Surgical. Tensor Surgical was founded on the principle of “For Surgeons By Surgeons.” Tensor’s goal was to develop an instrumentation set with an emphasis on reproducible gold standard results while reducing overall time and cost in the OR. Tensor has sought and incorporated surgeon’s feedback, to continually improve and expand the capabilities of the Rotator Cuff Repair System, consisting of the reusable Tensor Tunneler and Suture Passer tools. Find more information on Tensor Surgical here.

-We also have an interesting discussion on orthobiologics and its use with patients.

Find out more about Dr. Brett Sanders here.

This learning experience is powered by CMEfy – a platform that brings relevant CMEs to busy clinicians, at the right place and right time. Using short learning nudges, clinicians can reflect and unlock AMA PRA Category 1 Credit. Click on the earn CME button below for more information.

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Hosted by Dr. Scott Sigman – “Surgeon Coach”

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Bringing you a unique episode with Erin Whitehead. Her expertise is as a surgeon coach and is CEO of Kick the Ceiling. Erin provides a concierge executive coaching service and is a prolific messenger on LinkedIn with over 25,000 followers. By coaching, she helps ambitious people actively engage in a high performance mindset by sharing how they consistently push past their next highest level.

Topics include:

-What does a certified executive coach do? She gets you from where are you now and where you want to be. Erin’s coaching gets you to the point of “why is there a gap getting there?” She coaches you to double down on your ambitions.

-Here are the three questions she asked prior to coaching someone: Why do you want to be coached? Are you coachable? Will you put in the work?

-Coaching is not consulting. This is not about telling people what to do.

-Hear about why she hates the term “physician burnout?”

Find out more about Erin Whitehead here.

For MD’s, capture quick reflections on each learning below & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Trendsetter: Dr. Matt Barber”

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We’ve gone south to interview Dr. Matt Barber, an orthopedic surgeon in private practice at Alabama Orthopaedic Clinic in Mobile, Alabama. Dr. Barber is a fellowship-trained specialist in joint replacement surgery of the knee and hip. His commitment to continuous learning and education helps him to select the best techniques and technologies to achieve great outcomes for his patients. Because of his experience with advanced technologies such as custom implants, robotics and computer navigation; Dr. Barber is sought out by patients throughout the Southeast region. Topics include:

-You’re missing out if you don’t follow him on Facebook, Instagram and LinkedIn! He provides educational information to patients, along with engaging on platforms, such as LinkedIn, with peers on challenges or problematic cases.

-We discuss his perspective of what’s happening in technology in total knee replacement.

-We hear about his Ortho Real podcast. Check it out here.

Find out about Dr. Matt Barber here.

For MD’s, capture quick reflections on each learning below & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “Air Traffic Control for Surgical Cases”

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Such a remarkable, entrepreneurial story! Joanna Geisinger Devin has worked in medical device sales for almost 10 years for companies such as Smith & Nephew and Zimmer. Early in her career, she realized the poor communication endemic in surgical scheduling, a problem she faced firsthand as a sales rep. In 2016, she left her position as a medical sales rep to receive her MBA at Babson College F.W. Olin Graduate School of Business. She is now the Co-Founder and CEO of Torq Interface with its mission to revolutionize communication between hospitals and their vendors and to repurpose savings for enhanced patient care.

Topics include:

-Get creative to reach out to surgeons! Joanna had caricatures drawn of surgeons with music to get their attention. She personalized it to her surgeon’s to end the dread of being turned away at the front door.

-She left a fantastic position in medical sales to get her MBA and pursue her desire to be an entrepreneur. Listen to this amazing story!

-Torq Interface is like air traffic control for surgical cases. They are now in over 100 facilities and 24 states using Torq’s EHR-integrated platform to streamline surgical scheduling and eliminate back-and-forth emails, calls, and texts. They also have a simplified loaner tray management feature to gain visibility into the status of loaned equipment and track vendor compliance with pick-up and drop-off windows.

-Her vision with Torq with growing into ambulatory surgery centers to promote efficiencies and goal of 500 facilities in next 12 months.

-Advice for those considering starting a business.

Find out more about Torq Interface here.

For MD’s, capture quick reflections on each learning below & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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Hosted by Dr. Scott Sigman – “FRO ALERT: FDA Consumer Alert”

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Dr. Scott Bruder, MD, PhD., joins us for a “FRO ALERT” episode on the significance of the FDA consumer alert on regenerative medicine therapies. Dr. Bruder is the Founder and CEO of Bruder Consulting & Venture Group. He helps breaks down in orthobiologics what is legal, what’s not, what is compliant, what you can/can’t say and what you can/can’t use. Listen to this episode on this important information that is relevant for all our listeners, including medical sales, orthopedic surgeons and patients.

In this episode, Dr. Bruder breaks down the alert on June 3, 2021 from the FDA on “Important Patient and Consumer Information About Regenerative Medicine Therapies.” This latest alert on June 3rd makes physicians, companies and patients aware of which orthobiologics that are not approved. Other topics include:

-Clarification on terminology such as stem cells, regenerative medicine and orthobiologics

-What it means for FDA clearance vs. FDA approval

-Sage advice to surgeons, medical sales reps and patients seeking counsel on orthobiologics

Follow Dr. Scott Bruder on LinkedIn for more information.

For MD’s, capture quick reflections on each learning below & how it applies to your day-to-day to unlock a total of 1 AMA PRA Category 1 CMEs.

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PitchPro: Vericel

PitchPro is “The best of orthopedics pitched to the best in orthopedics.” 

Tune in to this pitch from Vericel on MACI®. Vericel’s all-star pitch team includes orthopedic surgeons, Dr. Geoffrey Van Thiel and Dr. Cassandra Lee. Listen to hear them pitch to our expert panelists, Dr. Vinod Dasa, Dr. Scott Sigman, Matthew Ray Scott and Joe Mullings. Dr. Van Thiel and Dr. Lee really nailed it with MACI’s key messaging and included a few great laughs to the panelists. They took the panels heat and had seamless responses to their tough questions. 

MACI is a 3rd generation ACI. For more information including Important Safety Information, please see Full Prescribing Information at MACI.com. 

Want to go up against the heat of the panel on PitchPro? Email info@theorthoshow.com for more information. 

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Hosted by Dr. Scott Sigman – “The Bearded Brand Man”

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We’re pivoting this episode from the classic orthopedic surgeon story and we’re moving into value for the surgeon and medical device reps. We have on Matthew Ray Scott, also known as The Bearded One and The Brand Man. He is Managing Director and Principal of FEED. The Agency. He helps surgeons and medical device companies differentiate themselves from the sea of sameness. Topics include:

-How he formed FEED. The Agency. At FEED, they align with specialty surgeons who want to avoid the money pit of traditional marketing. They encourage doctors who are trying to prove they are the better to pivot to prove how they are different to attract more ideal patients. One aspect is through their Brand Rx audit. Brand Rx helps deliver outcomes that matter most through brand awareness, new patients, more referrals, more five-star online reviews, and more repeat patients.

-We discuss the 6 P’s: Pain, Perspective, Problem Solving, People, Process and Place.

-Matthew’s time in the U.S. Army where he learned formative leadership experience and moved outside his comfort zone to be able to embrace discomfort.

-PitchPro: It’s like Shark Tank, but for orthopreneurs. Both Matthew Ray Scott and Dr. Scott Sigman are panelists on PitchPro and discuss the view from their side. PitchPro is an opportunity for early development or growth stage companies to pitch their innovation to a panel of experts. The expert panelist role is to provide key questions, advice and guidance to the companies. Companies will get recognized quickly from the panelist reach to amplify key messaging. The panelists want to keep engaging with the companies after the video stops rolling to continue to offer advice and follow how they’re doing. Find out more about PitchPro here.

Find out more about Matthew Ray Scott here.

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PitchPro – “Kevin Rocco, CEO of Biorez”

PitchPro is the best of orthopedics pitched to the best in orthopedics.

Kevin Rocco, CEO of Biorez, is pitching the future of tendon and ligament healing. Biorez has been developing a revolutionary proprietary technology called BioBrace™. It’s a regenerative implant that can be added at the time of surgery to reinforce the repair and act as a scaffold to improve and facilitate the healing process. Tune in to hear the advice from our expert PitchPro panelists on this new innovation. Panelists include Dr. Scott Sigman, Joe Mullings, Matthew Ray Scott and Dr. Vinod Dasa.

Interested in finding out more about Biorez and BioBrace? Email info@biorez.com.


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